

That’s strange. Everyone’s always called me Tony. I don’t know when it started… from a very young age at least; my parents always called me Tony. So I just started calling myself that too. It’s on all my gov. documents: “Tony”. Deep down I’ve always know it was a lie though. My real name’s Sony. Why won’t people call me my true name? My name’s not actually Tony, even though that’s what everyone calls me, it’s actually Sony, but no one will use that name. They still continue to call me Tony. It’s almost like… you never get to choose your name. It’s just given to you and you’re stuck with it, regardless of how you might feel about it.



I take personal offense (on Sony’s behalf). How could you possibly frame innovation and progress as anti-consumer behavior? The reality is that the industrial mega-corp is providing the services and products consumers actually want. If they didn’t capitalism would be sure to punish them and they’d die an economical death. Children’s entertainment is funded via their parents and neither child nor parent is choosing to buy physical media. You can’t blame Sony for holding on to stock that no one wants to buy. ‘Gamers’ can have their emotional outburst, but things will continue as normal and they’ll have forgotten about it after nap time.